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How To Start Selling Paintings Online In The Philippines

Painting is a well-loved art in the Philippines, and lots of people enjoy buying beautiful artworks. Nowadays, many artists are discovering the benefits of selling paintings online in the Philippines. It’s a way to share your art with more people than just those who visit local galleries.

a painting

Selling paintings online opens up a big world of possibilities. It means your art can be seen by people from different places, not just in your neighborhood. So, if you’re an artist thinking about selling your paintings online in the Philippines, you’re on the right track! Let’s explore how you can get started and make your mark in the online art world.

Selecting Paintings to Sell Online

In the world of online painting sales, the first step is selecting the right paintings to showcase. Here’s a guide on how to do it effectively:

1. Choosing Your Best Paintings

Start by selecting your finest and most eye-catching paintings. These should be the ones that you are most proud of and think others will love too.

2. High-Quality Photos or Scans

Take clear and high-resolution photos or scans of your chosen paintings. This step is crucial because potential buyers will rely on these images to get a good sense of your artwork. Make sure the colors and details are accurately represented.

3. Themes and Subjects

Consider what themes and subjects have broad appeal. Popular choices include landscapes, cultural scenes, and other relatable topics. These resonate well with a wider audience and increase the chances of attracting potential buyers.

4. Size and Framing Options

Think about the practical side of selling paintings online. Offer different size options to accommodate various preferences and wall spaces. Also, consider providing framing options, as this can make it easier for buyers to envision the artwork in their homes.

By carefully curating your collection and presenting it in a way that appeals to a broad audience, you set yourself up for success when selling paintings online in the Philippines.

Pricing Your Paintings

When it comes to pricing your paintings, there are a few key factors to consider:

1. Costs of Materials and Your Time

Think about the expenses you incurred while creating your artwork. Consider the price of your paints, brushes, canvases, and other materials. Also, factor in the time you spent on each piece. Your effort and dedication deserve recognition.

2. Check Prices of Other Painters with Similar Style and Reputation

Take some time to research other artists who share your style or have a similar level of recognition. Look at how they price their paintings. This can give you valuable insight into what customers in the Philippines are willing to pay for artwork like yours.

3. Set Attractive Prices to Draw in New Customers

As you’re just starting to sell your paintings online, it’s essential to attract new customers. Consider setting prices that are competitive and appealing to those who may not be familiar with your work yet. Offering special introductory prices or discounts can entice potential buyers to take a chance on your art.

4. Offer Variety in Options

Provide flexibility for your customers by offering different options for purchasing your paintings. Some may prefer unframed pieces, while others might prefer framed artwork. Additionally, offering canvas prints can appeal to those looking for more affordable alternatives.

Selling Platforms and Marketplaces

When you want to start selling your paintings online in the Philippines, you have several platforms and marketplaces to consider. These platforms make it easy for you to showcase your artwork to potential buyers. Let’s take a look at some options:

1. Philippine Online Art Markets

You can explore platforms like ArtFinderPH and CANVAS. These are specifically designed for artists and art enthusiasts in the Philippines. They provide a space for local artists to display and sell their paintings.

2. General Ecommerce Sites

Websites like Lazada, Shopee, and Carousell are popular in the Philippines for selling a variety of products, including artwork. You can create a seller account on these platforms and list your paintings for sale. They have a wide reach and attract many potential buyers.

3. Your Own Art Portfolio Website

Building your own website gives you complete control over how you showcase your paintings. You can create a personalized portfolio that reflects your style and brand. Platforms like Wix, Squarespace, or WordPress offer user-friendly tools to help you create a professional-looking website without needing advanced technical skills.

4. Global Sites

Consider platforms like Saatchi Art and Etsy for international exposure. These websites attract buyers from around the world who are interested in purchasing unique artworks. By listing your paintings on global platforms, you can reach a wider audience and potentially increase your sales.

Each of these selling platforms has its advantages and considerations. It’s essential to research and understand the fees, policies, and audience demographics of each platform before deciding where to sell your paintings. 

By choosing the right platforms and effectively marketing your artwork, you can start reaching more customers and building a successful online painting business in the Philippines.

Read also: How To Start Selling Photos Online In The Philippines

Promoting Your Art Online 

1. Establish Your Online Presence

To get started, create social media pages dedicated to showcasing your paintings. Platforms like Facebook and Instagram are excellent choices. Keep your pages simple and attractive, focusing on displaying your artwork in an engaging manner.

2. Leverage Philippine Art Communities

Joining Facebook groups dedicated to Philippine art is a smart move. These communities provide a platform to connect with art enthusiasts and potential buyers. Regularly post your paintings, engage with others, and build a network within the community.

3. Engage Your Audience

Running contests and giveaways on your social media pages is a fantastic way to attract attention. Encourage people to share your posts, follow your page, and participate in the contests. This not only increases your visibility but also helps build a community around your art.

4. Collaborate and Guest Post

Consider reaching out to art-related blogs to share your story and showcase your paintings. Guest posting allows you to introduce yourself to a new audience. Share your experiences, inspirations, and the stories behind your artwork. This personal touch can make potential buyers feel more connected to your creations.

5. Showcase Your Art Process

People love to see the creative process behind the art they admire. Share behind-the-scenes glimpses of your painting process on your social media pages. This not only adds a personal touch but also helps potential buyers appreciate the effort and dedication you put into your work.

6. Price Your Art Thoughtfully

When it comes to selling your paintings, pricing is crucial. Research similar artworks in the market and consider factors like size, medium, and your artistic experience. Be transparent about your pricing and offer reasonable rates to attract potential buyers.

7. Provide Easy Contact Information

Make it simple for interested buyers to reach out to you. Include clear contact information on your social media pages and any other platforms where you showcase your art. Respond promptly to inquiries and maintain a professional and friendly tone.

Shipping and Payment

1. Local Pickup Option

Make it convenient for buyers in your area by offering a local pickup option. This means they can come to you directly to collect their purchased paintings. It’s a simple way to save on shipping costs and build a connection with your local customers.

2. Secure Packing

Protect your paintings during transit by packing them securely. Use materials like bubble wrap and sturdy boxes to prevent any damage. A well-packed painting not only ensures its safety but also reflects your commitment to delivering quality to your customers.

3. Partner with Shipping Providers

Collaborate with reliable shipping providers like Lalamove, Grab, or others available in your area. These services specialize in delivering goods safely and swiftly. By teaming up with them, you can offer a reliable shipping option to your customers, making the buying process smoother and more trustworthy.

4. Accept Various Payment Methods

To cater to a broad range of customers, provide multiple payment options. Accept payments through bank transfers, which are common and trusted. Additionally, consider incorporating PayPal or other widely-used online payment methods. This flexibility makes it easier for customers to make purchases, increasing the chances of successful transactions.

Read also: Is Selling Online Taxable In The Philippines? Let’s Find Out!


Starting to sell paintings online in the Philippines can be a great way to showcase your artwork and reach more people. By following the tips discussed in this article, as a Filipino painter you can set yourself up for success in the online art market. it’s crucial to invest time in creating high-quality images of your paintings. Clear, well-lit photos that accurately represent your artwork can capture the attention of potential buyers browsing online.

Online marketplaces and platforms have given Filipino artists the opportunity to connect with buyers from all over the world. The internet breaks down geographical barriers, allowing artists to share their work with a diverse audience and potentially increase their sales. With dedication, creativity, and the right strategies, you can turn your passion for painting into a thriving online business. Start selling your paintings online today and embark on an exciting journey towards artistic success in the Phillippines!

Read also: How To Start Selling Notes Online In The Philippines Today

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